Growth consultancy Intention.ly has secured official certification as a Women’s Business Enterprise from the Women’s Business Enterprise National Council (WBENC). The independent verification confirms that the King of Prussia-based agency is fully owned, operated and controlled by women following a comprehensive corporate investigation by the body.
The specialist firm builds growth infrastructure for companies operating across the fintech and financial services industries. By securing this regulatory Women’s Business Enterprise designation, Intention.ly will connect directly with corporate procurement teams at Fortune 1000 firms and government entities that manage specific supplier diversity mandates.
“Women have been underrepresented in this industry for as long as I’ve been a part of it. We started Intention.ly to transform that narrative,” said Kelly Waltrich, CEO and Co-Founder of Intention.ly. “The WBENC certification is a formal recognition of what we’ve always been: a women-led firm that competes at the highest level in financial services. We’re proud to carry the designation and to turn it into more opportunities for our team, our clients, and the broader community of women building businesses.”
Since its launch, the agency has delivered commercial growth services to more than 200 institutions. Its client list covers financial technology providers, registered investment advisors (RIAs), broker-dealers, wealth management operations, retail banks, asset managers and custodians. The firm handles unified growth initiatives encompassing public relations, branding, corporate marketing, artificial intelligence optimisation, consultant recruitment and technological integration.
The credential marks the latest corporate milestone achieved by the firm. The company recently won the 2026 Generative AI Platform of the Year title alongside multiple accolades from the Gramercy Institute.
