In a significant boost to Kenya’s fast-growing business process outsourcing (BPO) sector, UAE-based CCI Global has unveiled plans for a state-of-the-art call center in Tatu City, a prominent Special Economic Zone in Kenya. With a hefty investment of $50 million, this move is poised to open up more than 5,000 employment opportunities for locals, marking a substantial stride towards economic advancement in the nation. The establishment of this cutting-edge facility not only underscores Kenya’s attractiveness as a prime BPO destination but also symbolizes a pivotal juncture in its quest for prosperity.
The collaboration between CCI Global and CareerBox Africa signals a concerted effort towards digital literacy and empowerment, particularly targeting marginalized segments of society, including women. Noteworthy is the involvement of women in the construction phase, facilitated by Buildher, which underscores CCI Global’s unwavering commitment to fostering inclusivity and diversity. Embracing sustainable practices, the facility operates primarily on renewable energy, aligning seamlessly with Kenya’s vision for environmental stewardship.
Kenya’s emergence as a BPO hotspot receives a significant impetus with CCI Global’s substantial investment of $50 million. The inauguration of this facility, officiated by Kenyan President William Ruto, not only represents a monumental financial commitment but also holds the promise of doubling CCI Kenya’s workforce, creating over 10,000 new jobs in the process. Situated within Nairobi’s expansive 5,000-acre Special Economic Zone, this five-story edifice stands as Kenya’s largest call center, poised to inject vitality into the economy through job creation.
Stephen Jennings, founder and CEO of Rendeavour, hailed the Tatu City Call Centre as a catalyst for the burgeoning BPO industry in Kenya, foreseeing its pivotal role in generating a million job opportunities for Kenyan citizens in the coming years. “With the right management, technology, international access, and enabling ecosystem, Kenyan BPO workers excel on a global scale,” remarked Jennings, emphasizing the transformative potential of the sector.
Addressing attendees at the launch event, President Ruto extolled Kenya’s credentials as an ideal BPO destination, citing factors such as its pool of IT-savvy, English-proficient youth, robust digital infrastructure including the Kenya Digital Superhighway, comprehensive digital skilling initiatives, and a supportive policy framework conducive to business growth. “Additionally, Kenya’s strategic location and improving infrastructure make it a compelling choice for investors looking to capitalize on Africa’s growth potential,” Ruto said.
With a clientele spanning across Australia, Europe, New Zealand, and North America, CCI Global’s foray into Kenya’s BPO landscape not only augurs well for the nation’s economic prospects but also underscores its pivotal role in driving inclusive growth and sustainable development on the African continent.
