Portcast, a Singapore-based company providing real-time transportation visibility and predictive analytics, has raised $6.5 million in a Series A funding round. The investment was led by Susquehanna Asia VC, with additional participation from Hearst Ventures, Signal Ventures, and existing investors such as Wavemaker Partners, TMV, and Innoport.
The company, founded in 2018, is focused on addressing the complexities of global supply chains. With supply chain disruptions becoming increasingly common, Portcast aims to move beyond simple shipment tracking by offering actionable insights that help businesses reduce costs and improve service.
Nidhi Gupta, the founder and CEO of Portcast, explained, “Supply chain disruptions have become the norm, driving up costs for shippers and logistics service providers globally. It is no longer enough to monitor shipments; the priority now is to drive actions from visibility data through automated recommendations.”
She continued, “That’s why we’re committed to building a product that uncovers risks in transport but, more importantly, automatically suggests actions to reduce freight costs and improve customer experience.”
Portcast’s platform processes over five million data points daily, drawing from a range of sources including satellite geolocation data, voyage and risk information, as well as documents, invoices, and enterprise resource planning (ERP) systems. The company’s platform brings together data from more than 370 carriers and 800 ports, providing a comprehensive view of the global supply chain.
Richard Hsu of Susquehanna Asia VC praised Portcast’s unique approach, saying, “Portcast has tapped into both public and proprietary data that brings accurate and explainable transportation visibility. But what sets them apart is their ability to turn that data into practical, actionable insights for their customers, setting a new benchmark in logistics decision-making.”
“We’re excited not only by what Portcast has already accomplished but also by its potential to solve more challenges in global trade with its unique data approach,” Hsu added.
Portcast’s technology has been adopted by a number of leading companies in the logistics and transportation industries. Its clients include major players like AIT Worldwide Logistics, Sumitomo Warehouse, MPG Group, Otentic Customs, FreshCo, and Wilo Group. The platform offers a unified and reliable visibility solution for shippers, logistics providers, and transportation management systems.
The company’s successful Series A funding round will enable Portcast to further enhance its platform and expand its reach, helping more businesses navigate the complexities of global trade with data-driven insights.
