Vodafone Ireland confirmed as broadcast sponsor of RTÉ’s Women’s Rugby World Cup 2025 coverage

The announcement was made by RTÉ Commercial, confirming that Vodafone will partner with Ireland’s national broadcaster for the tournament, which runs from 22 August to 27 September 2025.

(L-R) Dara Meaney, Head of Sales of RTÉ; Ciara Lawler, Business Director of dentsu Ireland; Jacqui Hurley, Presenter of RTÉ Sport; Gerry Nixon, Head of Sponsorship & Insights of Vodafone Ireland and Thomas Heeney, Agency Sales Manager of RTÉ | Image source: rte.ie
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Women's Tabloid News Desk

Vodafone Ireland has been named as the official broadcast sponsor of RTÉ’s coverage of the Women’s Rugby World Cup 2025.

The announcement was made by RTÉ Commercial, confirming that Vodafone will partner with Ireland’s national broadcaster for the tournament, which runs from 22 August to 27 September 2025. The event, hosted in cities across England, will be the 10th edition of the competition and the first to feature an expanded 16-team line-up, making it the largest Women’s Rugby World Cup to date.

The sponsorship agreement, brokered by Dentsu Ireland, will see Vodafone’s branding tied to all key coverage of the tournament. This includes live broadcasts on RTÉ2, streaming via RTÉ Player, as well as in-depth studio analysis and commentary. The deal also reflects Vodafone’s ongoing backing of women’s sport in Ireland.

As part of the package, Vodafone Ireland credits will be shown during all match transmissions on RTÉ Television and RTÉ Player, both live and catch-up. The sponsor’s logo will also appear on every promotional trailer for the tournament aired on RTÉ platforms.

Dara Meaney, Head of Sales at RTÉ, said:
“As a brand that shares in RTÉ’s commitment to celebrating women in sport, we are delighted to have Vodafone Ireland onboard as our sponsor of the Women’s Rugby World Cup. The support of a brand like Vodafone Ireland helps to ensure that these athletes get the platform they deserve, and that Irish audiences get to enjoy every moment of the upcoming tournament.”

Gerry Nixon, Head of Sponsorship & Insights at Vodafone Ireland, added:
“Vodafone Ireland is delighted to partner with RTÉ on their coverage of the Women’s Rugby World Cup. As the proud main sponsor of Irish Rugby since 2016, we have seen firsthand the power of sport to unite and inspire. In partnership with Irish Rugby, we are calling on fans to ‘Join the Green Wave’ and to support our team for what promises to be an exciting few weeks of great rugby.”

Ciara Lawlor, Business Director at dentsu Ireland, said:
“It’s such an exciting time for Irish women in sports right now. The Women’s Rugby World Cup is the perfect platform for Vodafone to step up and show their support of the Irish women’s team as they compete this August and September. Vodafone’s sponsorship of the coverage on RTÉ comes as part of a wider campaign celebrating this partnership between Vodafone and the IRFU.”

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