Women's Tabloid

Enya secures backing to revolutionize period care in Asia and Middle East

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The Singapore-based sustainable period care company Enya has obtained venture loan funding from Crusade Partners and strategic investment from 500 Global to increase its business-to-business (B2B) and consumer (B2C) presence in Asia and the Middle East. According to a statement released by the company on Thursday, the money would allow Enya to standardize high-quality, easily accessible period care in homes, workplaces, and retail and hospitality settings.

With this investment, Enya will increase its market share in important markets like Singapore, Hong Kong, and Dubai while reaching more customers in Asia and the Middle East with its line of organic cotton menstruation products. 

According to the company, it is dedicated to increasing the accessibility and affordability of safe, comfortable, and sustainable period care. “We believe that everyone deserves access to high-quality period care without barriers—whether at home, at work, or on the go. Thanks to the support of 500 Global and Crusade Partners, we are now in a stronger position to expand Enya’s reach, ensuring sustainable menstrual products become a standard choice for consumers across the region,” said Christian Teo, Founder of Enya.

In addition to growing its customer base, Enya stated that it is spearheading a significant business-to-business (B2B) campaign to assist companies in making period care a priority rather than an afterthought.

It pointed out that many workplaces, lodging facilities, retail establishments, and public areas still do not provide period products, which leaves staff and patrons unprepared even though menstruation is a natural part of life. With this investment, Enya will collaborate with retail brands, co-working spaces, hospitality organizations, and workplaces to make period care as commonplace as toilet paper or soap.

Businesses may foster a more welcoming and encouraging environment for both staff and patrons by incorporating Enya’s premium, eco-friendly menstruation products into retail establishments, hotels, and workplace wellness initiatives. 

“Periods don’t stop at work, in hotels, or while shopping—so neither should access to menstrual products. By working with businesses in multiple industries, we’re making period care part of a company’s commitment to customer experience, employee wellbeing, and gender inclusivity,” added Teo.

With this investment, Enya stated that the company is poised to transform period care accessibility across Asia and the Middle East, ensuring menstrual products are not merely a consumer choice but a necessity in workplaces, hotels, and retail spaces. 

According to the statement, Enya’s menstrual care range is designed to be safe, sustainable, and highly effective. Unlike conventional products, its offerings are made from organic cotton, free from pesticides and synthetic fertilisers, providing a softer, safer, and more breathable experience. Additionally, the products are hypoallergenic and chemical-free, containing no chlorine, fragrances, or dyes, thereby reducing the risk of irritation or allergic reactions. The products are also highly absorbent and ultra-comfortable, designed for all-day protection without compromising on comfort. They are eco-conscious and biodegradable, offering a sustainable alternative to plastic-heavy disposable products. 

Founded with the mission to make high-quality, sustainable period care accessible to all, Enya is a menstrual care brand dedicated to providing safe, effective, and eco-friendly alternatives to conventional period products. The company’s range includes organic cotton pads, liners, and tampons, all prioritising comfort, health, and sustainability. 

Beyond individual consumers, Enya is collaborating with businesses, workplaces, hospitality groups, and retail brands to ensure period care is recognised as an essential hygiene product.

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