In the world of beauty, change is the only constant. The queen of the Fenty Beauty empire, Rihanna, is donning the new role to be the face of Dior’s famous feminine fragrance, J’Adore.
“The scent, that I have known and loved for so long, means so much to women,” she said in a statement. “I am especially looking forward to joining this adventure and contributing to it through my world, my story, my roots, as well as my creativity and my own femininity.”
The J’Adore fragrance turns 25 years old and the beauty world doesn’t seem to be shaken by Rihanna’s new appointment. She had associated with the brand for a sunglasses collection in 2016 and her reputation speaks for itself. The mogul has always been the one to pave her own way and also imprint her statement when working with others.
The celebrity’s Fenty Beauty is a cosmetic and beauty brand catering to over 40 skin tones with its vast foundation offering and her Clara Lionel Foundation supports and funds education and climate change programs worldwide.