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Google rebrands Bard to Gemini, launches a paid version with Advanced AI Model

Say hello to Gemini! Google's AI transformation comes with a fresh look, plus the new Google One AI Premium plan for enhanced experiences

Women's Tabloid News Desk
Women's Tabloid News Desk

Google has renamed its AI chatbot Bard to Gemini, marking a big step forward in its AI efforts. This change fits into Alphabet’s plan to make Gemini the main brand for all its AI projects, much like how Microsoft handles Copilot.

Gemini is a huge milestone for Google, especially since they combined their AI research teams DeepMind and Google Brain into one powerhouse called Google DeepMind. Led by Demis Hassabis, the CEO of DeepMind, Gemini is the result of some seriously impressive AI breakthroughs. It’s all about making user experiences online way better. Think of it as Google’s way of taking a major step forward in making technology more efficicient for all of us.

Sundar Pichai, CEO of Alphabet said, “Gemini is evolving to be more than just the models. It supports an entire ecosystem — from the products that billions of people use every day, to the APIs and platforms helping developers and businesses innovate,

Gemini introduces an Advanced paid tier, previously known as Bard Advanced, offering users access to Gemini Ultra 1.0, Google’s most robust AI model yet. Led by Sissie Hsiao, Vice President and General Manager of Gemini experiences, the company emphasizes Gemini Advanced’s capabilities in highly complex tasks such as coding, logical reasoning, and creative collaboration.

Gemini Advanced serves as a personalized tutor, facilitating step-by-step instructions and generating tailored content for diverse learning styles. Moreover, it assists online creators in content generation and audience engagement strategies, reflecting Google’s commitment to empowering users across various domains.

The launch of Gemini Advanced coincides with the introduction of the Google One AI Premium Plan, offering users access to enhanced AI capabilities for $19.99 per month. This strategic move underscores Google’s commitment to democratizing advanced AI functionalities while ensuring user safety and trust through rigorous testing and refinement processes.

In addition to its desktop presence, Gemini expands its reach to mobile devices, with dedicated apps for Android and integration with Google’s flagship iOS app. Users can seamlessly interact with Gemini through voice, text, and image inputs, enabling a diverse range of tasks and interactions on the go.

Gemini’s availability in multiple languages and territories underscores Google’s commitment to global accessibility and inclusivity. While Gemini represents a significant leap forward in AI technology, Google assures users that Assistant functionalities will remain available across various devices, ensuring continuity and seamless integration with existing ecosystems.

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