Canon Central and North Africa (CCNA), a leader in imaging solutions, has partnered with Women in Successful Careers (WISCAR) in Nigeria to launch Season 2 of its successful ‘Women Who Empower’ campaign. The goal of the programme is to equip women in photography, videography, and printing with essential skills and mentorship, as it enters the second year.
This program is based on Canon’s philosophy ‘Kyosei’ —living and working together for the common good, and reinforces the company’s commitment to diversity, education, talent development, and aligns with the International Women’s Day 2025 theme of “Accelerate Action”. The launch ceremony was held at Hive by Zen — a newly opened studio by Canon ambassador Emmanuel Oyeleke. The event was attended by 20 ladies who will be part of the programme in Season 2, along with representatives from both organizations.
Somesh Adukia, Managing Director, Canon Central and North Africa, said, “At Canon, we believe in the power of creativity to drive change. Through the ‘Women Who Empower’ initiative, we are not just equipping women with technical skills but also building confidence and industry connections that will help them advance their careers. Our partnership with WISCAR reflects our steadfast commitment to diversity, inclusion, and the long-term growth of Nigeria’s creative industry.”
Season 2 will offer training across three specialized modules:
Photography&Print Module: The participants will learn photography fundamentals, visual storytelling techniques, and practical shooting skills from Canon Ambassador Emmanuel Oyeleke. The program will also provide information on the printing business trends, digital printing applications, and entrepreneurial opportunities in the printing industry.
Content Creation Module: Canon Ambassador Daniel Ehimen will cover the essentials of visual and video content creation, editing techniques, and content monetization in this module.
The program, running from April 22nd to June 5th, 2025, includes two theory and two practical sessions for each module, followed by portfolio development opportunities. As part of the practical training, this season will also feature trainer-led photo walk and video walk — a new addition designed to enhance hands-on learning. The initiative will culminate in a closing ceremony where participants will showcase their work and receive recognition for their achievements.
Transforming Nigeria’s Creative Future
This partnership with WISCAR highlights the broader impact on Nigeria’s creative industry. Canon demonstrates its long-term commitment to nurturing talent and promoting diversity within the sector through collaborations and providing networking opportunities.
“Our partnership with Canon has been a resounding success, empowering women in the print and imaging industries,” said Amina Oyagbola, Founder and Chairperson of WISCAR. “This collaboration serves as an outstanding example of collaborations that break down barriers, drive meaningful change, and pave the way for more women to advance in careers in the print and imaging industries.”
Canon demonstrates its commitment to development of talent, innovation, and diversity in the creative sector through the ‘Women Who Empower’ initiative.
