Bitget, a cryptocurrency exchange and Web3 company, has launched a new trading platform called “BitEXC,” specifically designed for the Vietnamese market. This marks a strategic step in Bitget’s expansion into Southeast Asia, a region that has recently seen a surge in cryptocurrency adoption.
The platform, which went live today, initially offers peer-to-peer (P2P) trading, allowing users to buy and sell directly with one another. Transactions on BitEXC are supported by popular local payment systems such as ViettelPay, Momo, and ZaloPay, making it easy for users to engage in crypto trading using familiar platforms.
Gracy Chen, CEO of both Bitget and BitEXC, explained, “Vietnam has shown tremendous potential in crypto, but the market still needs platforms that truly understand and cater to its unique audience.”
Vietnam stands out globally as the second-highest country in terms of cryptocurrency ownership, with 21.2% of its population holding digital assets. With this in mind, BitEXC has been crafted to meet the specific needs of Vietnamese users while adhering to local regulations.
The platform also plans to engage more actively with the Vietnamese crypto community through a series of initiatives, including AMA sessions, webinars, and educational campaigns aimed at increasing awareness and understanding of cryptocurrency.
Additionally, BitEXC offers enhanced security with the backing of the Bitget Protection Fund, a reserve of $300 million in Bitcoin and Ether designed to safeguard user assets against potential system risks. This initiative further solidifies the platform’s commitment to user protection and confidence.