Women's Tabloid

Home Latest Instagram celebrates African Women’s impact in ‘Made by Africa, Loved by the World’ 2024 campaign

Instagram celebrates African Women’s impact in ‘Made by Africa, Loved by the World’ 2024 campaign

Women's Tabloid News Desk
Women's Tabloid News Desk

Instagram is honoring the creativity and impact of African women with its latest campaign, “Made by Africa, Loved by the World,” launched in celebration of Africa Day on May 25.

In its fourth year, the campaign highlights the achievements of four remarkable women who have made waves internationally in sports, entertainment, and music. This year’s featured trailblazers include Eniola Aluko from Nigeria, Bontle Modiselle from South Africa, Victoria Kimani from Kenya, and Tasneem Elaidy from Egypt.

Each woman shares her inspiring journey through beautifully crafted short films, capturing their successes, challenges, and passions. Collaborating with emerging filmmakers like Haya Khairat from Egypt, Michael Rodrisques from South Africa, Nyasha Kadandara from Kenya, and Aaliyah Mckay from Nigeria, alongside co-director Shehroze Khan, these films amplify the unique voices shaping Africa’s global image.

As part of the campaign, Instagram is partnering with local African content creators for its third edition of the community challenge, ‘#ShareYourAfrica.’ This initiative aims to unite emerging and established content creators, fostering a movement to celebrate African identity and creativity.

Kezia Anim-Addo, Communications Director, Africa, Middle East & Turkey (AMET) at Meta, expressed excitement about the campaign, stating, “For the fourth year running, we’re incredibly excited to shine a spotlight and celebrate just some of the amazing women from across the continent and beyond.”

Meet the stars of ‘Made by Africa and Loved by the World’ 2024:

Bontle Modiselle (South Africa): An award-winning dancer and influential figure in the South African entertainment industry, Bontle has won numerous awards, including an ‘Africa Movie Academy Award’ and has travelled the world showcasing her impressive dance skills

Eniola Aluko (Nigeria): A trailblazer in women’s football whose contributions to the women’s game have made her a significant figure in the world of sports. Eniola has played for some of the world’s leading football clubs, and recently made history by becoming the first African female to make the board of Italy’s female top-flight football club FC Como Women.

Victoria Kimani (Kenya): A singer, songwriter and entertainer known for her distinctive blend of R&B, Afropop and Hip-Hop. Victoria has carved a successful path in the African music scene and beyond, collaborating with well-known local and global artists, and was once referred to by the Grammy Awards as ‘Kenya’s Best Kept Secret’.

Tasneem Elaidy (Egypt): A singer and songwriter with strong vocals whose songs have earned her international recognition, Tasneem started on social media, releasing cover songs and original music. She went viral after releasing her version of a popular song and today, she has a growing audience of nearly 2 million followers on Instagram, 3 million on TikTok and over 100 million combined views for her music.

Recommended For You