In a notable move to strengthen its marketing efforts, Airship, a leading cross-channel customer experience company, has appointed Maria Robinson as its new Chief Marketing Officer. Robinson will spearhead the strategy and execution of Airship’s global marketing and partnership organization, reporting directly to CEO Brett Caine.
With over two decades of experience in leading marketing and growth strategies across both B2C and B2B industries, Robinson brings a wealth of knowledge to her new role. Her past achievements include doubling annual recurring revenue (ARR) at Reltio and achieving over 60% ARR growth at Nitro. Her career has also seen senior leadership roles at prominent companies like Intuit, Citrix, LogMeIn/GoTo, and Imperva.
“We are excited that Maria has joined to help Airship expand our reach and growth,” said Brett Caine, CEO of Airship. “Her deep expertise in digital marketing strategies and relentless focus on execution will be tremendous assets to Airship and our customers. As we continue to help the world’s leading brands, Maria will focus on mobilizing Airship’s entire ecosystem to unlock exceptional cross-channel experiences and value for customers.”
“In the era of AI and an always-on digital economy, the old sales and marketing playbooks are no longer effective,” said Maria Robinson, CMO, Airship. “Brands need to think differently and engage customers in more relevant ways, and our clients trust us to provide guidance and solve these pressing business issues. Airship makes it easier to scale customer experiences with AI and gain the actionable insights needed to deliver breakthrough performance across all channels and digital touchpoints.”
Airship is renowned for helping top brands like Alaska Airlines, BBC, and The Home Depot enhance revenue growth and customer loyalty through exceptional cross-channel experiences. The company’s innovative, no-code AI-powered platform is designed to empower non-technical teams to create personalized customer interactions across various channels, from apps and websites to email and SMS. This capability allows brands to enrich customer data and rapidly launch growth experiments, fostering deeper customer relationships and driving business growth.
